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Others

Aristocrat appoints Matthew Primmer Chief Product Officer

Thursday 29 de February 2024 / 12:00

2 minutos de lectura

(Sydney).- Aristocrat Leisure Ltd, has announced the appointment of Mr Matthew (Matt) Primmer to the position of Chief Product Officer, reporting directly to Aristocrat CEO & Managing Director Trevor Croker.  Mr Primmer’s appointment is effective immediately.  He will join Aristocrat’s Executive Steering Committee, and remain based at the company’s offices in Las Vegas, Nevada.

Aristocrat appoints Matthew Primmer Chief Product Officer

Mr. Primmer comes to the role with over 20 years’ experience in the global gaming industry, including ten years at Aristocrat in a range of senior product strategy, insights and leadership roles in Australia and the United States. 

Mr. Primmer has been Chief Product Officer at Aristocrat Gaming for four years, leading Design & Development (D&D) in Aristocrat’s largest operating business, with casino game content and hardware comprising its most strategically important portfolios.  He previously held marketing and sales roles at Ainsworth Game Technology and Shuffle Master.  He also holds a Bachelor of Commerce from the University of Wollongong.

Mr. Trevor Croker,  CEO & Managing Director at Aristocrat, said: “I am delighted to elevate a global gaming executive of Matt’s calibre to our leadership team.  Over the past decade, Matt has made a strong contribution to building and extending Aristocrat Gaming’s global product leadership, fostering our outstanding creative and technical talent, championing D&D and placing customer needs at the centre of our product strategy.”
 
“Matt’s appointment brings additional, proven gaming experience to the executive team.  In his new role, Matt will help us maintain an enterprise view of product strategy as our business grows to encompass a broader range of product verticals, while also ensuring the most effective allocation of D&D investment”,  Mr Croker concluded.
 
Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver world-leading mobile and casino games which entertain millions of players across the globe, every day. 

An ASX20 listed company, headquartered in Sydney, Australia, it has three operating units in Aristocrat Gaming, Pixel United (encompassing the Product Madness, Plarium and Big Fish Games business units) and Anaxi (online RMG). Aristocrat has more than 7,400 employees in over 20 locations around the world, united by the common mission of Bringing Joy to Life Through the Power of Play.  For more: www.aristocrat.com.

Categoría:Others

Tags: Aristocrat,

País: Australia

Región: Oceania

Event

SBC SUMMIT RIO 2024

05 de March 2024

From SBC Summit Rio, Cathryn Lai reveals Openbet's expansion plans in Latin America

(Rio de Janeiro, SoloAzar Exclusive).- Cathryn Lai has more than 15 years of experience in the gaming industry and is currently Chief Commercial Officer (CCO) at OpenBet, one of the most important companies dedicated to technological solutions for the sports betting and gaming industry that has played a central role in the market since 1996. After her time at SBC Summit Rio, Lai analyzes the company's expansion strategies in the Brazilian market in particular and Latin America in general.

Thursday 04 Apr 2024 / 12:00

Adsterra: transforming digital advertising in the iGaming industry

(Rio de Janeiro, SoloAzar Exclusive) - Adsterra, a leading advertising network with a decade-long track record in digital advertising, is revolutionising the Gaming sector. Tarcio Santos, Community Manager of Adsterra Brazil, shared with SoloAzar details about the company's incursion into the world of iGaming and its participation in the SBC Summit Brazil.

Thursday 04 Apr 2024 / 12:00

eSports on the rise in Brazil

(Rio de Janeiro, SoloAzar Exclusive) - From 6 to 7 March, at the Windsor Barra Hotel in Rio de Janeiro, within the SBC Summit Brazil, a series of conferences were held, that brought together prominent professionals and industry leaders, addressing specific topics for Brazil. On 7 March, the panel discussion on electronic sports, also known as eSports, was a highlight, with the participation of experts in the field. SoloAzar was present and in this article shares some of the highlights of the event.

Wednesday 03 Apr 2024 / 12:00

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