1 August 2022
SoloAzar Exclusive

´This latest IGB is going to bring exceptional value for Digitain:´ Hmayak Arakelyan, Digitain

(Amsterdam, SoloAzar Exclusive).- Hmayak Arakelyan, Digitain Sales Team Manager, was interviewed by SoloAzar about the recent participation of the firm at IGB Live. “As a next step we will be looking into receiving more and more local certifications and licenses,” he said.

How has Digitain experienced the latest edition of iGB Live in Amsterdam?

As usual, IGB live was a great success for Digitain. We showcased our latest products and innovations, including our upgraded sportsbook, our new Live Casino and our fantastic, new AI-driven iGaming platform, Centrivo.

Besides having prescheduled meetings, it was also very productive in a sense of meeting new people. There were several new agreements made during the show and we are now working with a hugeworkload to manage and close all the deals. I am pretty sure this latest IGB is going to bring exceptional value for Digitain.

What were the highlights at the firm’s booth?

The focus on the 2022 Football World Cup meant that the topic of this year’s show was, unsurprisingly, our sportsbook. In fact, the theme of our stand was - Sportsbooking Your Future! 

In terms of our stand, it was a slightly smaller version of our amazing stand at ICE. We also had a mini version of our famous, free cocktail bar- which people loved, being extremely busy on every day of the exhibition. A great way to take a moment to chill and enjoy a mojito, courtesy of Digitain!

As for ICE, we again had special prizes, which expo visitors were able to win by just registering at our booth. Great fun and an exceptional atmosphere when the prize draws were taking place.

Overall, the feedback we received was that the visitors loved the show and our presence there – and we were certainly busy all the time. Digitain also had arranged for a branded canal boat in the nearby canal, which served us as additional meeting room. A fantastic idea which allowed us to organise important meetings in a quiet and professional environment.

What are the next steps of the firm for the EMEA markets?

We have recently successfully GLI 19 certified our upgraded Sportsbook and our new iGaming platform, Centrivo. As a next step we will be looking into receiving more and more local certifications and licenses. This will enable us to enter specific new target markets and to showcase our unbeatable range of products to local operators.

Of course, we are not going to stop innovating, and we will make sure that we enter all those markets with at least one or two new tools and bonuses that will contribute to the successful development and success of our new partners in those exciting new regions.